Empreendedorismo e Inovação em Turismo

Gestão Turística e Cultural
5 ECTS; 2º Ano, 2º Semestre, 30,0 T + 30,0 TP

Lecturer
- Jorge Manuel Marques Simões

Prerequisites
Not applicable

Objectives
Students are expected to understand basic management concepts and apply them with the help of practical cases.

Program
1. Entrepreneurship concepts
2. Entrepreneurship process
3. Project selection methods
4. Preparing a business plan
5. Project funding
6. How to create your own business
7. Business success/failure

Evaluation Methodology
Theoretical-practical classes comprising explanation of key topics/concepts and student presentation of their final projects.

Bibliography
- Cruz, E. (2006). Criar uma Empresa de Sucesso. (Vol. 1). lisboa: Silabo

Method of interaction
Theoretical-practical classes comprising explanation of key topics/concepts and student presentation of their final projects.

Software used in class