Introdução à Gestão de Empresas

Gestão Turística e Cultural
4 ECTS; 1º Ano, 2º Semestre, 15,0 T + 30,0 TP

- Gonçalo Nuno Rodrigues Brás

Not applicable.

Provide an introduction to the different management concepts and present case studies. Upon completion of the course the students are expected to have good foundations of management.

1. What is an organization
2. Objective-Based Administration
3. The Production Function
4. The Financial Function
5. The Commercial Function
6. The Human Resources Function

Evaluation Methodology
Mid-term test (100%). A final exam (100%) for the students who did not achieve the minimum standards established for continuous assessment.

- Ferreira, M. e Santos, J. (2008). Ser Empreendedor – Pensar Criar e Moldar a Nova Empresa. (Vol. 1). Lisboa: Edições Sílabo
- Rego, A. e Cunha, M. (2007). O Tao da Eficácia Organizacional. (Vol. 1). Lisboa: Edições Sílabo
- Sousa, A. (1998). Introdução à Gestão: Uma Abordagem Sistémica. (Vol. 1). Lisboa: Editorial Verbo
- Buckingham, M. (2005). Gestor de Sucesso. (Vol. 1). Lisboa: Biblioteca Exame

Method of interaction
- Current issues and case study discussion according to course content;
- Examples, exercises and oral and written applications with a view to improving comprehension and learning;
- Paper analysis
- Use of audiovisual resources.

Software used in class
Not applicable.