Empreendedorismo na Saúde
Mestrado em Gestão de Recursos de Saúde
5 ECTS; 1º Ano, 2º Semestre, 41,0 TP
- Pedro Miguel Azeitona Gonzaga Barroso
At the end of the course the students should:
- be familiar with the process of starting up companies;
-be able to describe the figure of the entrepreneur;
-be able to recognize and evaluate business ideas and opportunities;
-be able to identify marketable technologies;
-be able to identify...
1. Entrepreneurship and Entrepreneurial Process
2. Entrepreneur / Intra-Entrepreneur
3. Idea and opportunity
4. Technology, Product and Market
5. Business Plan
Assessment includes two components:
- written test - 20% (4/20 grade points)
- Critical report - 30% (6/20 grade points)
- Scientific paper - 50% (10/20 grade points)
- Baranano, A. (2004). Métodos e Técnicas de Investigação em Gestão. (Vol. 1). lisboa: Edições Sílabo
Method of interaction
Lectures and tutorials supported by case study analysis.
The students are expected to develop Business Plans with the lecturer's guidance.
Software used in class