Património Cultural como Produto Artístico

Mestrado em Museus, Património e Sociedade do Conhecimento
2 ECTS; 1º Ano, , 12,0 S + 3,0 OT

Lecturer

Prerequisites
Not applicable

Objectives
a) Usage of the concepts of tourism resources, products and destinations as applied to cultural heritage.
b) Understanding of the cultural tourism as part of the products and destinations value chain.
c) Knowing the product design and development process
d) Knowing the destination areas planning pro

Program
1. Tourism resources and products.
2. Cultural heritage in the tourism destinations attraction system.
3. Tourism products and destinations value chain.
4. Design and development cultural tourism products.
5. Planning tourism destination areas.

Evaluation Methodology
cases presentation

Bibliography
- Poon, A. (1993). Tourism, Technology and Competitive Strategies. (Vol. 1). Wallingford: CABI Publishing
- Moreira, F. (2008). O Turismo e os Museus nas Estratégias e nas Práticas de Desenvolvimento Territorial. (Vol. 1). Lisboa: ULHT
- McKercher, R. e Du Cros, H. (2002). Cultural Tourism: The Partnership between Tourism and Cultural Heritage Management. (Vol. 1). Binghampton: The Haworth Press
- Ritchie, J. e Crouch, G. (2003). The Competitive Destination: A Sustainable Tourism Perspective. (Vol. 1). Wallingford: CABI Publishing

Method of interaction
Theoretical and practical seminar;

Software used in class