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Ano Letivo: 2020/21

Gestão Comercial e Vendas

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Publication in the Diário da República: Aviso nº 2367/2016 - 25/02/2016

5 ECTS; 2º Ano, 1º Semestre, 15,0 T + 60,0 PL , Cód. 600221.

Lecturer

Prerequisites

Objectives
Elaboration of an individual or group work (applied project) in which the student uses in the treatment of the subject the knowledge acquired in the curricular development.

Program
Analysis and presentation of cases and associated projects. General motions of organization, resources and capabilities. The construction of a project: Planning, Objectives, programs projects and actions. The organizational behavior of resources and pressures, technology and change. Project incentives, general and specific information.

Evaluation Methodology

Bibliography
- Incentivos ultima revisão, P. (0). portaldosincentivos. Acedido em 20 de abril de 2016 em www.portaldosincentivos.pt

Teaching Method
Presentation of presentations, analysis of case studies clarification of doubts and follow up of the works. Support in the choice of topics, problem development, instrument definition, steps, data analysis and methodology.

Software used in class

 

 

 


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