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Ano Letivo: 2013/14

Design e Tecnologia das Artes Gráficas

Psychology of Visual Perception

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Publication in the Diário da República: Despacho nº 3359/2013 - 01/03/2013

5.5 ECTS; 1º Ano, 1º Semestre, 45,0 T + 15,0 TP + 4,0 O , Cód. 96443.

Lecturer
- Isabel Maria da Cruz Ferreira (2)

(1) Docente Responsável
(2) Docente que lecciona

Prerequisites
Not applicable.

Objectives
This module aims to:
-describe the functioning of visual system.
-provide knowledge of perception organization.
-promote reflection on the multiple colour combinations.
-promote the ability to represent the basic principles of good shape.

Program
Conceptual delimitation of the course unit. 2.Neurophysiology of sight.
3.The Gestalt theory and the fundamental laws of perceptive grouping. 4.Subjective contours and visual illusions. 5.Shadows. 6.Perception and knowledge (visual memory and visual thought). 7.Colour combinations (contrast and analogy). 8.Colour expression (psycho-sociological meaning of colours). 9.Colour and legibility

Evaluation Methodology
Two mid-term written tests for admission to or exemption from final examination.
Examinations in regular periods.

Bibliography
- ARNHEIM, R. (1994). Arte e percepção visual. São Paulo: Editora Arte, arquitectura e urbanismo.
- GLEITMAN, H. (2003). Psicologia. Lisboa: F. Calouste Gulbenkian
- ITTEN, J. (1991). Art de la couleur.. Paris: Dessain e Tolra
- MONTCHAUD, R. (1994). La couleur et ses accords.. Paris: Fleurus Idées

Teaching Method
Lectures involving oral presentation of course content supported by audiovisual resources. Theoretical-practical classes including case study presentation/discussion.

Software used in class

 

 

 


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