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Ano Letivo: 2016/17

Executive Master em Gestão para Empreendedores e Executivos

Corporate Strategy

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5 ECTS; 1º Ano, 2º Semestre, 26,0 TP , Cód. 201311.

Lecturer

(1) Docente Responsável
(2) Docente que lecciona

Prerequisites

Objectives

Program
1st Unit: Strategy
2nd Unit: Organization Theory
3rd Unit: Strategy in different Organizational Contexts.

Evaluation Methodology
Written Test and Field Work.

Bibliography
- Mintzberg, H. e Lampel, J. e Quinn, J. e Ghoshal, S. (2014). The Strategy Process. London: Pearson Education

Teaching Method
Lectures supported by class discussion and case study exercises

Software used in class

 

 

 


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