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Ano Letivo: 2016/17

Gestão Turística e Cultural

Entrepreneurship and Innovation in Tourism

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Publication in the Diário da República: Despacho nº 14880/2013 de 15/11/2013

5 ECTS; 2º Ano, 2º Semestre, 30,0 T + 30,0 TP , Cód. 964162.

Lecturer
- Jorge Manuel Marques Simões (2)

(1) Docente Responsável
(2) Docente que lecciona

Prerequisites
Not applicable

Objectives
Students are expected to understand basic management concepts and apply them with the help of practical cases.

Program
1. Entrepreneurship concepts
2. Entrepreneurship process
3. Project selection methods
4. Preparing a business plan
5. Project funding
6. How to create your own business
7. Business success/failure

Evaluation Methodology
Theoretical-practical classes comprising explanation of key topics/concepts and student presentation of their final projects.

Bibliography
- Cruz, E. (2006). Criar uma Empresa de Sucesso. (Vol. 1). lisboa: Silabo

Teaching Method
Theoretical-practical classes comprising explanation of key topics/concepts and student presentation of their final projects.

Software used in class

 

 

 


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