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Ano Letivo: 2013/14

Gestão de Recursos Humanos e Comportamento Organizacional

Seminar: Creativity and Innovation

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Publication in the Diário da República: RCC 21/12/2010 [DR.4928/2011 21.03.2011]

3 ECTS; 3º Ano, 2º Semestre, 45,0 S + 15,0 OT , Cód. 964034.

Lecturer
- Sílvio Manuel da Rocha Brito (2)

(1) Docente Responsável
(2) Docente que lecciona

Prerequisites
Not applicable.

Objectives
On the modules end, the students should have acquired creativity and critical skills towards the resolution of problems as well as an innovative mindset.

Program
1. Creative attitudes
2. Creative exercises as part of a team.
3. Innovation
4. Fostering an entrepreneurial mindset
5. Conceptualising ideas
6. How to find creative people.
5. What to do, where to start?
6. Who are my allies? Choosing the entrepreneurial team.
7. Conceptualising a prototype of a product or service.
8. Prototype presentation.

Evaluation Methodology
Practical assignment consisting in the presentation and discussion of a prototype of a product or service. Minimum passing mark: 10 out of 20, in a ranking establsihed by the teacher.

Bibliography
- Bornstein, D. (2007). Como Mudar o Mundo. Portugal: Espanha
- De Bono, E. (2012). Creatividad - 62 ejercicios para desarrollar la mente. Espanha: Paidós
- José António , M. e Marina, E. (2013). El Aprendizaje de La Creatividad. Espanha: Ariel
- Yves, P. e A., O. (2011). Criar Modelos de Negócio. Portugal: D. Quixote

Teaching Method
Lectures and tutorials focused on teamwork in the classroom about each programme point. Students may be ask the teacher orientations for them search.

Software used in class
The students may use any sotftware for making them work.

 

 

 


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