Learning outcomes


Holders of the master's degree in Cultural Tourism Product Development are expected to:

- contribute to improve tourist products and destinations;

- cooperate with organisations operating in such areas as tourism, culture and heritage;

- evaluate general and specific trends of the tourist system and act pro-actively;

- have a good command of the methods and techniques for inventorying, evaluating and enhancing resources;

- design new products and introduce them in the market according to demand;

- act with responsibility and professional ethics.